It seems that the movie promotions industry has become ever more sophisticated in their cross-product campaigns. When the crack Bugle Procurement Squad returned from a sortie to the local supermarket in late January, I was stunned to discover the following promotional cookie.
18 March 2009
Multi-phasic media promotion
Filed under: consumer,entertainment,ireland — Tags: candy, cookies, cross-promotion, dawson, dublin, panther, pink, pink panther 2, shirts, vanilla, wafers — Anita @ 21:11